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What can brands learn from Instagram?

21 January 2013

In an article for The Guardian's Media Network, Jo Farmer discusses the perils of using user generated content (UGC) and the lessons Facebook and Instagram have learnt as a result.

In an article for The Guardian's Media Network, Jo Farmer discusses the perils of using user generated content (UGC) and the lessons Facebook and Instagram have learnt as a result.

You can read Jo's article on The Guardian's website here.

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