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Data & Privacy

In today’s information-fuelled world, data can hold the key to generating competitive advantage.

Companies can differentiate themselves through exploiting their proprietary data and utilising customer information to bring new and more tailored products and services to market, boost brand loyalty and grow market share. However, as recent cybersecurity breaches, data protection failures and privacy issues have shown, there are significant risks involved too. Data flows are increasingly international in nature and delivered through a multitude of platforms, channels and stakeholders making legal compliance more challenging than ever before.

Lewis Silkin Advertising & Marketing Data Protection and Privacy

In this environment, legal guidance which is not only tailored to clients’ particular circumstances but is also viewed in a wider context is key. We don’t see data protection and privacy as a standalone issue, regularly bringing to bear valuable skills sets embedded within our team to address client challenges.  This includes market-leading IP and employment expertise, and in depth experience across the advertising & marketing, media & entertainment, tech, retail and professional services sectors. From compliance and risk management advice to monetisation of data - our advice is not just multi-disciplinary, it is multi-faceted.

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The Law, the ‘Outlaws’ and Ad Tech’s O.K. Corral

26 June 2019

Programmatic advertising is often likened by commentators to the Wild West: some because they consider it to be a lawless place where anything goes; others because it pushes boundaries and is creating a new frontier. Wherever you stand on that metaphor, ad tech is looking like it’s about to have its own ‘Gunfight at the O.K. Corral’ moment – a shootout in the EU prompted by a long-simmering feud between privacy’s ‘lawmen’ and the advertising industry’s ‘outlaws’ finally boiling over.

A Trailer for GDPR Season 2: Creating a ‘Culture of Accountability’

19 June 2019

In our previous article*, we looked at some key scenes from the first season of the GDPR. This next part takes a peak at what’s likely to be the main plot for season 2 (spoiler alert).

GDPR Season 1: Off to a Slow Start?

30 May 2019

Like winter in the popular HBO series Game of Thrones, privacy professionals warned that ‘GDPR is coming’ many months, years even, before the army of supervisory authorities (SAs) and data subjects started to amass on their doorsteps. For the most part, the warning fell on deaf ears. It was only when the first snows had already started to fall, signalling the imminent arrival of winter, that GDPR preparations began in earnest – with panic soon turning into hysteria, for some.

In-house Data Club "The GDPR - a year on"

22 May 2019

In a world where data is now at the forefront of most organisations’ minds, Lewis Silkin is setting up an “In-house Data Club” where we will invite in-house counsel/ data protection specialists to attend regular round table discussions on the latest data issues.

Singapore: GDPR 1 year on – what have we learnt?

17 May 2019

It is now almost 1 year since the GDPR came into force across the EU; and its impact has, to say the least, been significant.

Hong Kong: GDPR 1 year on – what have we learnt?

15 May 2019

It is now almost 1 year since the GDPR came into force across the EU; and its impact has, to say the least, been significant.

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