Alcohol Advertising: Europe, Middle East & Africa

On one hand, the emphasis on healthy lifestyles and the protection of minors in society is constantly increasing, on the other hand, the era of internet and social networks brings almost unlimited opportunities for promoters of alcoholic beverages. When is alcohol advertising acceptable and when does it cross the line? Learn from the experiences and recommendations of GALA members from the UK, France, Turkey, South Africa and Poland and discuss current trends and challenges in alcohol advertising.