Oliver Fairhurst gives his perspective on responding to a crisis

Throughout the podcast, host Grant Bather and Oliver return to the theme of preparation and discuss:

• steps organisations can take to mitigate internal pressures
• the general considerations that all businesses, large and small, should be mindful of
• how the communications response differs based on varying circumstances
• case studies, including Aldi and Alton Towers, among others
• the role social media plays in a crisis

Listen to the episode here.