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How will your decisions today shape the future for generations to come?

16 January 2025
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1 min read

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This paper from Ernst & Young explores generational dynamics in the workplace, consumer behaviour and in society more generally, revealing that Gen Z is exerting an increasing gravitational pull across generations. This generation has a new view on the workplace and is rewriting the rules, using technology earlier generations could have only dreamed about. The report explains that by rethinking organisational architecture, challenging assumptions and creating new tech-enabled ways to unleash the power of generational dynamics, organisations can drive new pathways to growth.

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