Alex Coe

Alex Coe

Associate
Manchester, United Kingdom
+44 20 7864 2729
phonemail

About

Alex is an Associate in the firm's Digital, Commerce & Creative (DCC) team, advising UK and international organisations on technology, digital and commercial contracts, including SaaS, procurement, and platform arrangements. He supports customers and suppliers across the full technology contracting lifecycle, from procurement and outsourcing to the negotiation of commercial, SaaS, and platform arrangements. His experience spans a range of sectors, including technology, financial services, media and sport.

Alex provides commercially focused advice on the legal, operational, and regulatory issues arising from the deployment of emerging technologies, helping clients navigate evolving market practice, risk allocation, and governance considerations in fast-moving technology environments. He regularly advises on large-scale procurement and outsourcing projects involving multiple stakeholders, jurisdictions, and suppliers.

Combining technical legal expertise with a strong understanding of market trends and business objectives, Alex helps client's structure and negotiate contracts that support innovation, operational resilience and long-term strategic growth.

Prior to qualifying as a solicitor in 2023, Alex studied Law at the University of Nottingham before completing an MSc in Law, Business and Management at the University of Law.

Experience

Commercial & technology

  • Drafting and negotiating supply, services and technology procurement agreements.
  • Drafting and negotiating manufacturing and distribution agreements.
  • Reviewing and updating standard terms of business to reflect clients' commercial objectives and sector-specific compliance requirements.
  • Advising on contractual considerations relating to implementation, customisation, support and maintenance.
  • Drafting website and platform specific terms and conditions, privacy policies and cookies policies ensuring compliance with applicable sector-specific requirements.

Sport & media

  • Drafting and advising on sponsorship and brand endorsement agreements, including arrangements between brands, rights holders and talent.
  • Drafting contract documentation for use with voice-over artists operating within the entertainment industry.

Financial services

  • Advising on commercial arrangements within the payments sector, including multi-million-pound incentive arrangements involving merchant acquirers and issuing banks across EMEA.

Corporate & transactional

  • Supporting national and cross-border corporate transactions, including M&A, private equity and group reorganisations, from a commercial contracts perspective
  • Advising on the sale and purchase of both national and international companies, including post-completion transitional services arrangements
  • Advising on the novation and assignment of key commercial contracts in connection with corporate transactions