Join us on Wednesday 22 April, 4–5pm, for a fast, practical check‑in on how to safely maximise World Cup momentum without drifting into ambush marketing territory. With regulators and rights holders especially alert right now, even small creative decisions can carry big risks.
Alex Kelham, Brinsley Dresden, and Lauren Stone will lead a quick, practical session on staying creative and compliant.
We'll cover:
- How close to the line can you go, and what crosses it?
- Can you reference the tournament, use football imagery, or feature players?
- What are the biggest traps in reactive and social-first campaigns?
- Real world examples of what is allowed and what is likely to attract scrutiny.
If you're finalising a campaign or planning last‑minute reactive content, this session will help you stay bold, fast and compliant.
Sign up to attend here.
