Sessions
Welcome
By Brinsley Dresden and Interview with: Guy Parker, Chief Executive, Advertising Standards Authority.
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Tackling the practical legal and regulatory challenges of cross border advertising campaigns. A view from inhouse counsel at leading brands and agencies.
Join our expert panel of in-house counsel from some of the world's most recognised brands and agencies as they share their first-hand experiences navigating the complex legal and regulatory landscape of cross-border advertising. This session will explore the practical hurdles faced when running multi-jurisdictional campaigns, offering invaluable insights into compliance strategies, risk mitigation, and the art of balancing creative ambition with regulatory requirements across different markets.
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Is self-regulation still a viable means for tackling today’s global challenges for advertising? Or is it just a paper tiger?
We’ll talk to regulators from around the world, including from the International Council for Advertising Self-Regulation (ICAS) and try to learn the lessons of recent developments.
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Panellists:
Alice Himsworth
Chair, International Chamber of Commerce Advertising & Marketing Commission, and Senior Counsel, Google
Guy Parker
Chief Executive, Advertising Standards Authority, United Kingdom, and President, ICAS Global Think Tank
Environmental Advertising: Have the forces for ever greater regulation gone into reverse? And what are we expecting in the next few years?
Green is the new gold – but getting it wrong can cost you everything. The regulatory landscape is changing like never before. With regulators tightening rules, consumers demanding transparency, and litigation on the rise, your environmental claims have never mattered more.
Join our expert panel to discover how leading brands are turning sustainability into a competitive advantage – safely and credibly.
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