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Data & Privacy

In today’s information-fuelled world, data can hold the key to generating competitive advantage.

Companies can differentiate themselves through exploiting their proprietary data and utilising customer information to bring new and more tailored products and services to market, boost brand loyalty and grow market share. However, as recent cybersecurity breaches, data protection failures and privacy issues have shown, there are significant risks involved too. Data flows are increasingly international in nature and delivered through a multitude of platforms, channels and stakeholders making legal compliance more challenging than ever before.

Lewis Silkin Advertising & Marketing Data Protection and Privacy

In this environment, legal guidance which is not only tailored to clients’ particular circumstances but is also viewed in a wider context is key. We don’t see data protection and privacy as a standalone issue, regularly bringing to bear valuable skills sets embedded within our team across the UK and Northern Ireland, Ireland and Hong Kong to address client challenges. This includes market-leading IP and employment expertise, and in depth experience across the advertising & marketing, media & entertainment, tech, retail and professional services sectors. From compliance and risk management advice to monetisation of data - our advice is not just multi-disciplinary, it is multi-faceted.

You can view our latest 2 Data Privacy blog posts below and our full blog here.

Related items

Data

Data Breaches: Dealing with The Long Tail

01 March 2023

As the immediate flurry of activity (and panic?) in the initial hours and days of a data breach subsides, attentions will turn to the longer-term impact: what of regulatory investigations and action, rights requests and compensation claims by affected data subjects?

Data Security system Shield Protection Verification

Ad tech report - The Project X Institute - Recommendations for the European Addressable Advertising Ecosystem

23 November 2022

Ad tech report - Recommendations for the European Addressable Advertising Ecosystem

8 Drivers

“Eight drivers of change – 2022 and beyond” (By James Davies, Lewis Silkin LLP)

22 November 2022

Last year James Davies published a report the Eight Drivers of Change – the future of work for the Future of Work Hub. It identified eight key drivers of change in society as a whole, and in the workplace in particular. It considered how these interconnected drivers were accelerating change at an unprecedented scale and speed and how these changes were influencing the what, where, from where, when, how, how much/many, who and why of work.

Advertising

A&M Webinar: Harnessing adtech and advertiser first party data

16 November 2022

The delivery of advertising has undergone a digital transformation in the last 20 years. Digital media is now at the heart of any successful campaign, and advertisers and agencies are increasingly dependent on ad-tech platforms to deliver online advertising and ensure that it reaches the desired audience.

Hybrid working arrangements

26 October 2022

Following the widespread experience of employees working from home during the Covid-19 pandemic, some employers are starting to implement hybrid working arrangements on a longer-term basis.

Connected globe

Is it light at the end of the (transfer) tunnel? US “Executive Order on Enhancing Safeguards for United States Signals Intelligence Activities” (and other matters)

26 October 2022

On 7 October 2022 there were two significant announcements in the world of international data transfers.

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