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Advertising & Marketing

We have been advising clients in the advertising sector since the early 1970s. We have advised the founders of advertising agencies which became icons of the British advertising industry, to many of the world’s largest agency networks, as well as leading independent agencies.

Along the way, we’ve advised them on mergers and acquisitions, public company flotations and ultimately on to their sale. We helped them hire people and fire people, and now we teach them how look after millennials. We advised on them on their contracts, their IP, their premises, their disputes, their tax and their immigration issues.

But a few years ago, advertisers began to realize that if they wanted specialist advertising advice, they should speak to a firm that is immersed in the business. So now we advise them too, particularly in relation to data protection and privacy (including the GDPR), advertising regulation, talent contracts, employment status of freelancers and intellectually property protection, enforcement and disputes.

You can view our latest 2 AdLaw blog posts below and our full blog here.

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A&M webinar series - Giving the green light for green claims

15 June 2023

This webinar will help you navigate the current requirements when it’s time to talk green.


Lewis Silkin has advised NME Networks on the sale of Uncut magazine to Kelsey Media

26 May 2023

The deal, which includes the brand’s print publications and social and digital assets, completed earlier today. All Uncut’s staff also transferred with the sale.

Ads & Brands Law Digest: April/May 2022

16 May 2023

Welcome to the April/May 2023 edition of our Digest, covering legal and regulatory developments from the last few weeks relevant to advertising, marketing and brand-owning businesses. As usual, for each item we provide a succinct summary accompanied by a link to the full text of the relevant official source or our own report.

Data Security system Shield Protection Verification

New era for UK consumer protection

05 May 2023

Giles Crown has summarised the most important aspects of the proposed changes in consumer law and regulation arising from the new Digital Markets, Competition and Consumer Bill. This includes some serious additional risks for all businesses targeting UK consumers, including for the first time direct enforcement by the CMA and large potential fines.

Lewis Silkin has advised Next 15 Group Plc’s Palladium Group Limited on the acquisition of onefourzero

21 April 2023

Lewis Silkin has advised its long-standing client, Next 15 Group plc, on the acquisition by Palladium Group of onefourzero, the international digital and commercial M&A consulting firm.

Oliver Fairhurst

Oliver Fairhurst named The Times' ‘Lawyer of the Week’ following the high-profile court case against John Lewis over a Christmas advert

13 April 2023

Oliver Fairhurst, a partner at Lewis Silkin, successfully defended a claim brought by author Fay Evans who claimed that fire-breathing dragon Edgar featured in the 2019 John Lewis Christmas advertisement, had copied one of her books. The High Court ruled that there was no evidence that the team from the retailer and advertising agency DDB had been aware of her work, and ordered that Evans publicise that her claim had failed.

Sustainable office

CMA launches consultation on its draft environmental sustainability guidance

12 April 2023

The CMA is consulting on its draft guidance on the application of the Chapter 1 prohibition in the Competition Act 1998 (which prohibits agreements between businesses that restrict competition in the UK) to environmental sustainability agreements.

Mathew Forde comments on EU plans to crackdown on greenwashing for The Times

28 March 2023

EU rules are set to rinse away Greenwashing by heavily scrutinising the words used in advertising and marketing to ensure companies back up their claims with data and scientific evidence if they claim to be ‘carbon neutral’ or ‘greener’.

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