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Advertising & Marketing

We have been advising clients in the advertising sector since the early 1970s. We have advised the founders of advertising agencies which became icons of the British advertising industry, to many of the world’s largest agency networks, as well as leading independent agencies.

Along the way, we’ve advised them on mergers and acquisitions, public company flotations and ultimately on to their sale. We helped them hire people and fire people, and now we teach them how look after millennials. We advised on them on their contracts, their IP, their premises, their disputes, their tax and their immigration issues.

But a few years ago, advertisers began to realize that if they wanted specialist advertising advice, they should speak to a firm that is immersed in the business. So now we advise them too, particularly in relation to data protection and privacy (including the GDPR), advertising regulation, talent contracts, employment status of freelancers and intellectually property protection, enforcement and disputes.

Click here to see our 2021 A&M Webinar Series.

You can view our latest 2 AdLaw blog posts below and our full blog here.

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A&M Webinar: Environmental, Social and Governance (ESG), and Diversity & Inclusion – now an integral aspect of investment and M&A in the sector?

06 October 2021

ESG issues, and diversity, are often cited by financial investors as key areas of focus when considering an investment. In fact, there are several funds that only invest in companies that can prove their ESG standards.

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Ads & Brands Law Digest: July 2021

27 July 2021

Welcome to the July 2021 issue of our monthly Ads & Brands Law Digest.

Sport Advertising

Can my business run a promotion celebrating the Olympics? Alex Kelham writes for The Times

20 July 2021

Many businesses will be buzzing with ideas of how to capitalise on the long-awaited Olympics this month. While you can certainly get into the spirit of it, there are strict rules in place to protect the Olympic and TeamGB brands.

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ASA cans BrewDog Instagram ad for hard seltzer health benefit claims: Geraint Lloyd-Taylor comments for The Drum

07 July 2021

An ad for beleaguered Scottish beermaker BrewDog has been banned by the Advertising Standards Association (ASA) for claiming the brewer‘s hard seltzer line was ‘healthy‘.

Sport Advertising

Inspired or infringing? The fine margins for marketers seeking to win big at the Olympics: Alex Kelham writes for SportBusiness

05 July 2021

Beauty is in the eye of the beholder. And you can say the same about ambush marketing. One person’s outrageous ambush is another’s genius marketing campaign.

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Why the UK government had to allow HFSS online ads 'loophole': Brinsley Dresden writes for Mediatel News

28 June 2021

Boris Johnson's attempts to fight the invasion of foreign HFSS advertisers is less like Churchill and more like Canute, writes Brinsley Dresden.

COVID-19

COVID-19 advice for corporate occupiers

17 June 2021

Commercial tenants – whether occupying offices, retail premises, industrial units or other property - face potentially existential questions arising out of their landlord and tenant relations, how to manage cashflow and outgoings as revenues dry up, premises shut down and uncertainty reigns.

Data Child Protection

Children’s Data – A Global Perspective

15 June 2021

It is widely acknowledged that children are spending ever more time online, perhaps never more so than in the last 12 months due to the pandemic. Protecting children’s data and privacy is becoming more important to many people, in fact the UK Information Commissioner refers to this increased focus as a ”global direction of travel”.

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