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Digital, Commerce & Creative

Realising a successful business in today’s market requires the right blend of digitisation, commercial insight and creativity.

The Digital, Commerce and Creative team is at the forefront of innovative change keeping pace with the evolving business world. Offering deep industry knowledge and expertise, the team is made of leading practitioners, rising stars and curious thinkers (many with in-house experience) with a desire to help you grow and enhance your business and navigate ever evolving regulatory landscapes.

From AI, technology, NFT’s and blockchain solutions, route to market strategies (such as platforms, agency, distribution and franchise arrangements) and IP heavy deals (such as sponsorship, branded content, talent, licensing and production deals), through to business process outsourcing, sale and purchase of goods and services, media buying, consumer and advisory matters, and regulatory investigations, we provide commercially savvy advice in a manner that helps you to cut through the complexities, manage risk and achieve your goals – that #winning outcome.

We communicate clearly and succinctly. We will tell you if something is ‘market’ or not, and we don’t shy away from numbers. We will tailor our service to your needs, which might mean an end-to-end service on a complex project or a simple ‘red flag’ report of key risks.

Our converged legal offering includes:

Digital, Commerce and Creative

You can view our latest two Digital, Commerce & Creative blog posts below and our full blog here.

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Routes to Market series

Routes to Market Series: Customs

11 July 2024

A crucial element of ensuring the smooth running of an international supply chain is for a business to make sure they are compliant with local customs legislation. If you don’t comply, your goods could become stuck at borders.

dcc 101 consumer law.

Digital, Commerce & Creative 101: Basics of Consumer Law

11 July 2024

Businesses intending to sell goods, services or digital content to consumers in the UK will need to ensure they are doing so in a way that is compliant with UK consumer laws. UK consumer laws are complex and are set out in a number of different pieces of legislation, and so it is important to think carefully about what laws will apply and how.

Routes to Market series - Consumer

Routes to Market Series: Consumer

09 July 2024

Businesses intending to sell goods to consumers in the UK will need to ensure they are doing so in a way that is compliant with UK consumer laws. UK consumer laws are complex and are set out in a number of different pieces of legislation, including under the Digital Markets, Competition and Consumers Act (“DMCCA”), and so it is important to think carefully about what laws will apply and how.

dcc series

Digital, Commerce & Creative 101: Do I need an Agent, Distributor or Franchisee?

09 July 2024

If you are looking to expand your business, there are several models to consider. The key ways to get your goods to market include agency, distribution, and franchising arrangements.

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New Deal 2024: Digital, Creative and Commercial reforms

05 July 2024

What regulatory changes regarding digital, creative and commerce should we expect from the new Labour government? Generally, Labour want a pro-business environment, with a competition and regulatory framework, that supports innovation, investment, and high-quality jobs.

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UK election 2024: Digital, Creative and Commercial reforms

02 July 2024

What digital, creative and commercial law changes should we expect after the UK general election? We’re listing the key pledges in our tracker. This article has been updated to include relevant SNP manifesto commitments.

Routes to Market series - Competition

Routes to Market Series: Competition

02 July 2024

In the second article of this series, Alex Meloy delves into the competition law concerns within supply chains and how they can be mitigated. These are most relevant when working with distributors.

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