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  • Ads & Brands Law Digest: May 2020

    02 June 2020

    Welcome to the May 2020 issue of our monthly Ads & Brands Law Digest.

  • Influencing your relationship: Key points for brands to consider when contracting with an influencer

    07 May 2020

    Influencers provide brands with an exciting and engaging way to reach audiences. Unlike traditional advertising, when working with influencers brands usually won’t have complete control over the content which is created.

  • Ads & Brands Law Digest: April 2020

    28 April 2020

    Welcome to the April 2020 issue of our monthly Ads & Brands Law Digest.

  • Comparative advertising: what it is and how to manage risk

    06 April 2020

    In highly competitive industries, the line between extolling the virtues of one’s own product and comparing it with others can be a very fine, and sometimes blurry, one. Most advertisers will make claims about their products. Those claims might be straightforward, such as claims as to battery life, suitability for certain tasks or conditions, or relating to price. Other claims might suggest that the advertiser’s product is the best, cheapest or superior in some other way. There is a category of advertising though that can be much more high stakes – comparative advertising.

  • COVID-19 immigration implications for the UK marketing sector: much ado about… a lot

    Inbrief

    03 April 2020

    One week into the UK’s nationwide lockdown, the repercussions of the COVID-19 pandemic are beginning to be felt in many major industries, the advertising and marketing sector being no exception. From marketing companies’ ongoing duties as sponsors of foreign migrants to considerations for freelancers, models and influencers, it is vital that immigration issues do not fall to the wayside amidst commercial matters which may feel more pressing.

  • Implying terms into commercial contracts impacted by COVID-19

    31 March 2020

    We live and work in unprecedented times. The health of the population is rightly the priority, but it is abundantly clear that steps taken to prevent the spread of COVID-19 are having a very significant impact on the ability of businesses to fulfil obligations in commercial contracts.

  • Lewis Silkin French Desk has advised Havas on its acquisition of acquisition of Cicero Group

    Deal

    17 March 2020

    Lewis Silkin has advised Havas, one of the world's largest global communications groups, on its acquisition of Cicero Group.

  • Coronavirus creating uncertainty for landlords

    13 March 2020

    Covid-19 (or the coronavirus as it is more commonly known) has now been labelled a pandemic by the World Health Organisation.

  • Coronavirus – FAQs for advertisers

    11 March 2020

    With the number of cases of the coronavirus (Covid-19) continuing to climb, the financial markets are showing signs of strain and some businesses are already feeling the impact of decreased consumer spending in some areas.

  • Lewis Silkin advises Next Fifteen Communications Group plc on its acquisition of The Craft Consulting Limited

    Deal

    04 March 2020

    Lewis Silkin has advised Next Fifteen Communications, the digital communications group, on its 100% acquisition of The Craft Consulting Limited (The Craft), a Cheltenham-based strategic marketing consultancy.

  • Ofcom must not overstep their online boundaries

    20 February 2020

    To avoid mission creep, the government should clearly define the watchdog's remit over internet content.

  • Tokyo 2020 is ready, are you? Ambush Marketing and the Law

    04 February 2020

    2020 is set to be a whirlwind of international sporting highlights including the UK hosting UEFA Euro 2020 finals and of course, the always eagerly awaited Tokyo 2020 Olympic and Paralympic Games. Sporting hysteria will ensue amongst a torrent of marketing activity; such big events are invaluable for brand exposure and marketing stunts, but where is the line? We provide you with a guide to ambush marketing to help you promote your brand whilst keeping within the tracks of the law.

  • ICO consults on new direct marketing code of practice

    17 January 2020

    On 8 January 2020 the UK Information Commissioner’s Office (ICO) issued a consultation on a draft direct marketing code of practice which is intended to “provide practical guidance” to help organisations comply with data protection and e-privacy rules – particularly those set out in the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications Regulations (PECR) – in respect of direct marketing activities.

  • Ads & Brands Law Digest: November-December 2019

    23 December 2019

    Welcome to the November-December 2019 issue of our monthly Ads & Brands Law Digest.

  • Peloton Christmas ad controversy: Geraint Lloyd-Taylor comments for The Guardian

    Press

    05 December 2019

    Geraint Lloyd-Taylor has commented in an article for The Guardian that discusses the costly social media backlash against Peloton, the high-tech exercise bike firm.

  • Advertising & Marketing 2020 seminar series

    26 November 2019

    Following on from the success of our 2019 series, Lewis Silkin is pleased to announce our Advertising & Marketing 2020 seminar series covering topics for both marketing services agencies and brand owners.

  • Ads & Brands Law Digest: October 2019

    31 October 2019

    Welcome to the October 2019 issue of our monthly Ads & Brands Law Digest.

  • Giles Crown writes for PDP Journals: Advertising compliance: ASA's won again... for now

    Press

    18 October 2019

    Giles Crown has written an article for PDP Journals discussing the recent judicial review claim brought by Actegy against the Advertising Standards Authority.

  • Cookie consent is a box-ticking exercise after all!

    16 October 2019

    The European Court of Justice (ECJ) has provided welcome clarity on the consent requirements around the use of cookies by website operators. As if it were ever in doubt, pre-ticked boxes cannot be used as a means of obtaining a website user’s consent to the use of cookies.

  • Brinsley Dresden & Sophie Jamieson write for Essential Retail: Navigating the ‘child locks’ of online retail

    Press

    09 October 2019

    With statistics from Mintel showing that seven out of 10 children spend money online and with children increasingly growing up with the internet, many retailers operating online will undoubtedly have children among their customers. Brinsley Dresden & Sophie Jamieson ask, what is the legal position for eCommerce businesses that transact with youngsters?

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