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Can my business run a promotion celebrating the Olympics? Alex Kelham writes for The Times
Press
20 July 2021Many businesses will be buzzing with ideas of how to capitalise on the long-awaited Olympics this month. While you can certainly get into the spirit of it, there are strict rules in place to protect the Olympic and TeamGB brands.
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Inspired or infringing? The fine margins for marketers seeking to win big at the Olympics: Alex Kelham writes for SportBusiness
Press
05 July 2021Beauty is in the eye of the beholder. And you can say the same about ambush marketing. One person’s outrageous ambush is another’s genius marketing campaign.
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COVID-19 advice for corporate occupiers
17 June 2021Commercial tenants – whether occupying offices, retail premises, industrial units or other property - face potentially existential questions arising out of their landlord and tenant relations, how to manage cashflow and outgoings as revenues dry up, premises shut down and uncertainty reigns.
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Sports Q&A - I want to make alterations to my sports venue due to Covid-19 – do I need any third-party consent(s) for this?
15 June 2021The answer is, maybe! This depends on a few factors, which are set out below.
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Ambush Marketing: our guide to navigating the rules
03 June 2021With 50 days to go, brands and advertising agencies are buzzing with ideas of how to capitalise on the world's focus finally shifting to the long awaited Tokyo 2020 Olympic Games and Paralympic Games.
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Sports Q&A - What do clubs, agents and players need to be aware of regarding payments of agents’ fees?
28 April 2021In recent years, HM Revenue & Customs (“HMRC”) have ramped up their investigations into the tax affairs of the football industry with a particular focus on the tax treatment of agents' fees. According to research by the accountancy firm UHY Hacker Young, the number of footballers investigated by HMRC rose dramatically in the tax year 2019-20, going up from 87 to 246 individuals, and the number of investigations into the tax affairs of football agents also increased substantially, more than doubling from 23 in 2018-19 to 55 in 2019-20.
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Sports Q&A - How are esports regulated?
28 January 2021It’s impossible to answer this question without taking a closer look at the esports ecosystem. Although there are certain parallels to draw with traditional sports (with professional players, teams, leagues and championships) there are also significant differences. In particular, the international and national federation structure as seen in traditional sports is generally absent in esports.
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Sports Q&A: Points-based system introduced for overseas players in England post Brexit: what does this mean for football transfers?
21 December 2020To obtain a visa to play professional football in the UK a player must first obtain a Governing Body Endorsement (GBE) from the FA.
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A guide to the new immigration rules for players coming to the Premier League and EFL: Stephen O’Flaherty writes for LawInSport
Press
04 December 2020With the opening of the transfer window on 2 January 2021, UK football clubs will be in uncharted territory. Not only will they face the prospect of signing European Economic Area (EEA) and Swiss nationals for the first time following the end of freedom of movement, but they will also have to navigate the UK’s new immigration system (applicable to all immigrants) and The Football Association’s new Governing Body Endorsement (GBE) criteria (relating specifically to work permits for overseas footballers wanting to play in England & Wales).
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No U18 signings, partner clubs and fast thinking: English football post-Brexit. Andrew Osborne comments for The Athletic
Press
03 December 2020The United Kingdom’s membership of the European Union will end in just over four weeks’ time and that momentous split ensures change is coming across all walks of life from January 1, 2021. Football is no exception.
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Brexit: No clarity yet on Premier League clubs being able to sign Irish teenagers. Stephen O’Flaherty comments for The Irish Times
Press
03 December 2020The continued ability of Premier League clubs to sign Irish players before their 18th birthday from January 1st next year has yet to be clarified. This despite the publication this week in England of extensive new rules with regard to the recruitment of footballers from abroad.
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Get ready for the return of gender pay gap reporting
24 November 2020The obligation on employers with 250 or more employees to report their last set of gender pay gap statistics was suspended on account of Covid-19, but the next round of reporting is just around the corner.
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Greg Clarke’s outdated comments contrast with positive steps in FA’s New Diversity Code
17 November 2020You won’t have missed the news last week that Greg Clarke has resigned from his dual-roles as FA Chairman and FIFA Vice-President, following his use of “unacceptable language” when speaking in front of Parliament.
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New video sharing platform regulations - something to get twitchy about?
26 October 2020Does your website/app/platform allow the sharing of videos? Even just as an add-on to its main activities? If so new regulations governing video sharing platforms need to be on your radar.
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Sports Q&A - Should mediation be used more in sports disputes?
16 October 2020With sports disputes becoming more and more prevalent, it is more important than ever for parties to consider using alternative means to resolve disputes like mediation rather than the more traditional methods such as arbitration or court proceedings. However, whilst mediation is commonly used to resolve commercial disputes, it is not used as often in sports disputes despite its many benefits.
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Serie A looks to private equity to boost revenue – Susie Jarrold writes for leading global sports market intelligence provider, Sportcal
Press
30 September 2020In early September, the 20 Italian Serie A clubs voted in favour of the creation of a new company to manage the league’s media rights, and to consider two private equity bids for a 10 per cent stake. Susie Jarrold discusses what this might mean for Serie A, and the upward trend of private equity investment in sport in general.
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Virtual advertising cutting through the regulation. Proposing a way forward.
22 September 2020This paper proposes a way forward for entities seeking to implement or take advantage of virtual advertising solutions. It focuses on use of this technology in a sporting context but the principles are as relevant to use of the technology within any live event broadcast.
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Sports Q&A - Is there trouble on the horizon for algorithms in sport?
10 September 2020Algorithms have featured heavily in the news lately, albeit for the wrong reasons. The algorithms used to determine UK school examination results were eventually abandoned after a chorus of derision and condemnation over their apparent discriminatory bias against students from disadvantaged backgrounds and some questionable outcomes.
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Pink Mercs, Penalties and Scandal - What does Racing Point's plight teach us about dealing with sports' governing bodies and regulatory changes?
18 August 2020As the dust settled on Sunday's Spanish Grand-Prix you could be forgiven for thinking Racing Point F1 had a lot to feel good about. The team had their best points of the campaign with drivers finishing 4th and 5th - only behind the two Mercedes and Red Bull's Max Verstappen. However, as can often be the case in sport, in play success has been marred by regulatory trouble.