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A&M Event Series: Harnessing adtech and advertiser first party data

  • 18 April 2024
  • Time - TBC
  • Online - Zoom

In this seminar, we will share our experiences and insights of the ad tech ecosystem.

The delivery of advertising has undergone a digital transformation in the last 20 years. Digital media is now at the heart of any successful campaign, and advertisers and agencies are increasingly dependent on ad-tech platforms to deliver online advertising and ensure that it reaches the desired audience.

While the online advertising ecosystem has thrived, it is now under ever increasing pressures, including cost, technology and privacy & regulatory challenges. As a result, the world of adtech is becoming tricky to navigate.

We will also discuss the latest trends, opportunities and challenges, legal updates and regulatory action, technology developments and what to keep an eye out for in the coming months to help you navigate this increasingly difficult area.

Event speakers

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Bryony Long


I am Co-Head of Lewis Silkin’s Data, Privacy & Cyber Group. I work in three main areas: data, privacy & cyber; commercial & consumer; and ...

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Mark Hersey

Managing Associate

I am a Managing Associate in Lewis Silkin’s Data, Privacy & Cyber Group and our Digital, Commerce and Creative team. I joined Lewis Silkin ...

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